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Frequently
Asked Questions (FAQ)
We
know you'll have questions about email Iists. We've included answers
to many of the most frequently asked questions below. If you do
not see the section that addresses your question, please feel free
to contact us at the phone number listed at the top of this page
for personalized service.
General
Questions
Does
Dundee Internet rent or buy email lists?
Do
I retain ownership of my list of subscribers once I upload it to
Dundee Internet?
How
do I import my email addresses to Dundee Internet?
How
many emails per month are you allowed to send?
Do
we have to sign a contract for a certain length of service time,
or can we mail on a non contractual basis?
What
if I don't have an email list?
How
do I make people want to join my list?
What
is the pricing structure?
Do
you have nonprofit or personal use discounts?
Can
I see who reads my email campaigns?
Does Lyris ListManger™
have an easy way to create surveys?
Glossary Terms for Lyris ListManager™ users
Technical Questions
Do
you provide training regarding email tracking and list management?
Is
it necessary to know how to create email in HTML (used to send email
with hyperlinks, colors, special formatting and pictures) to create
an email campaign?
Are
there templates?
Does
your system automatically send out emails in both html and text
format so that it appears in the correct format dependant upon the
reader's browser capabilities (e.g. if their browser can read html,
it automatically displays in that format)? Or do I need to segregate
my list between text only people and html people?
If I require my newsletter to mirror my website design and color, but the
available templates don’t match what can I do?
Can
we customize totally the 'welcome' and 'goodbye' message sent to
subscribers and people who unsubscribe?
What
is the subscription confirmation process?
Is
it possible for the Newsletter administrator to subscribe and unsubscribe
users using email based administration?
Is
it possible not to send any feedback to the user after he has been
subscribed or unsubscribed using the email based administration?
If not, is it possible to customize every single word of the confirmation
and other feedback emails?
Is
it possible for the Newsletter administrator to change the user
email and other options using email based administration?
How
many email messages can I schedule in advance. For example, if I
need to prepare 10 weeks worth of messages (10 separate messages),
can I do them in advance and just indicate for each message the
date and time to be sent?
Do
you provide an API so that I can integrate it with my software?
Delivery Questions
How
does Dundee Internet make sure my emails get delivered?
How are rejected emails handled? When is an email
address considered to be inactive?
How fast is your email delivery?
What
software do you use for this service and why?
I’ve heard that DKIM (DomainKeys Indentified
Mail) improves email campaign performance. What is DKIM and will
using it improve my results?
What is A/B Split testing
and do I need it?
GENERAL QUESTIONS
Does
Dundee Internet rent or buy email lists?
No.
You can only use our list hosting service with your own opt-in or
permission based email list of subscribers.
Do
I retain ownership of my list of subscribers once I upload it to
Dundee Internet?
Yes,
as the list owner, you always retain ownership of your list subscribers.
As list owner, at all times, your list is accessible to only you
or to any person(s) which you designate, in writing, to us.
Optionally,
as list owner, you can request to have your mailing list set up
to allow other list subscribers to obtain the member listing. And,
if list membership security is not a concern, you can also elect
to make your member listing available to anyone.
Your subscriber
list remains in your Dundee Internet SQL database account until
you remove your list. We never rent, share, or sell your list of
subscribers.
How
do I import my email addresses to Dundee Internet?
We
have several easy ways to import members. Using the Add Members
page, within your list account set up on our system you have the
option to create a single member, create many members, and to import
members from a file. We accept 2 file formats when importing from
a file: .txt (text file) and .csv (Comma Separated Values).
You also have the option to add members using an email command sent
to the server.
You may also arrange to import the data directly into the SQL server
account using tools provided by SQL server. This method loads data
most quickly; averaging speeds of 100,000 members per hour.
How
many emails per month are you allowed to send?
There
is no limit to the number of emails you can send out per month.
Do
we have to sign a contract for a certain length of service time,
or can we mail on a non-contractual basis?
We prefer contracts because we want commitment from our List Owners
that they have a legitimate list of subscribers and are not one
time “spammers.” Our contracts are yearly; however,
if during the first three months of service with us, you decide
to leave, you will not be obligated for the year. We want to make
sure we are the right list hosting company for your organization.
What
if I don't have an email list?
It’s relatively easy to build your own permission-based opt-in
list of current, prior, and potential customers. For current customers,
just ask them for their email address to receive emailed information
from you from time to time.
If you’re
just starting as a new business, or looking for a marketing tool
to follow up with your prospects, you can begin to build your opt-in
list with a web site signup form. Your web site visitors can sign
up for your list(s) on your website; their email addresses are automatically
imported into your Dundee Internet list account where we take care
of confirming their request, and sending a welcome letter, if desired.
How
do I make people want to join my list?
To
entice list subscribers, you can offer a free report or other information
relative to your web site's content. For example if you’re
a Pet Store you could offer free grooming tips; if you own a bakery
you could offer a free recipe, etc. Ensure that they have to request
the information so you obtain their email address. Once their email
address (and other demographic information you may have requested)
is obtained, send an automated email message to them, thanking them
for their interest and offer to send more information on a regular
(or semi-regular) basis. Within that message, offer them the ability
to get future mailings from you as indicated above in the mailing
itself. We include tools to make this an easy one-click process
to confirm their permission for you to send your email to them.
This will allow you to create a true opt-in list.
And remember
to promote your list at trade shows, conferences, and purchases-any
time you touch your customer, always invite them to join your list.
What
is the pricing structure?
Dundee Internet
has different payment plans to suit the needs of everyone.
Package
Comparison List for pricing and options.
Do
you have nonprofit or personal use discounts?
Dundee
Internet offers discounts to nonprofit agencies and lists for personal
non-commercial usage. We do have some restrictions for this discount.
Additional details can be found
by selecting this link.
Can
I see who reads my email campaigns?
You
can optionally track the email addresses that open your message,
and track those who clicked on the links within your emails.
Does Lyris ListManger™ have an easy way to create surveys?
Lyris ListManager™ offers a built in survey tool
so users can create questionnaires with single,
multiple or open ended responses (text entry
questions).
Survey responses are trackable and survey
results easily analyzed. The survey form
ListManager™ generates can be edited to match
the look and feel of your email publication or
website.
TECHNICAL QUESTIONS
Do
you provide training regarding email tracking and list management?
We
will assist you with basic training. The list is managed by our
software as is the tracking. We provide you with access to charts
and graphs having your detailed list statistics. AND we are always
available by email and phone.
Is
it necessary to know how to create email in HTML (used to send email
with hyperlinks, colors, special formatting and pictures) to create
an email campaign?
The
Lyris ListManager™ List Admin interface includes an HTML editor that
allows users to compose HTML messages with color, images, tables
and more--without knowing any HTML.
Are
there templates?
Yes.
Templates are easy ways to preformat content. Lyris ListManager™ provides built-in templates for you to use and allows you to create
your own templates.
Read additional information regarding custom templates.
Does
your system automatically send out emails in both html and text
format so that it appears in the correct format dependant upon the
reader's browser capabilities (e.g. if their browser can read html,
it automatically displays in that format)? Or do I need to segregate
my list between text only people and html people?
Yes,
it does do this.
If I require my newsletter to mirror my website design and color, but the
available templates don’t match what can I do?
Dundee
Internet offers a
template creation service.
You can work with us to design a customized template with the look
and feel you desire for your newsletter. Alternatively, you can have
your web designer do the same thing.
Can
we totally customize the 'welcome' and 'goodbye' message sent to
subscribers and people who unsubscribe?
Yes.
Most messages that can be automatically sent to your customers can
also be customized to fit your style, wording, and format. These
include, but are not limited to, the hello, goodbye, and confirm
letters.
What
is the subscription confirmation process?
Our
long-standing policy is that all new subscribers to lists that the
public can join must go through a confirmation process. Our Lyris
ListManager™ server provides an automated process to make this easy
for both the list owner and the subscriber and we strongly encourage
the use of the built-in system. However, we do not require that
our automated confirmation process be used as long as such a process
exists and works.
The confirmation
process starts (for example) when someone fills out a subscription
form on your website. If you are using our Lyris ListManager’s™ confirmation process, an email is sent to the requesting email address.
This email contains instructions for the prospective subscriber
to follow to confirm that he/she wants to join your list and also
validates that this is the correct email address to use for the
mailings. The confirmation can be one of two processes: the user
can click on a link provided in the email to confirm the subscription
or they can reply to the email thus confirming the same. Once the
confirmation is received by the ListManager™ server, either via the
click or the return email, a “hello” message (a Welcome
Letter) is sent to the subscriber.
If you use your
own confirmation method, you can add your confirmed members to the
list via the various methods we supply to upload list members. You
must be able to supply us with confirmation data upon request.
Is it possible
for the Newsletter administrator to subscribe and unsubscribe users
using email based administration?
Yes. Administrators
can subscribe and unsubscribe users by sending an email message
to the list's join address instead of using the web interface. However,
in today’s environment of bogus emails from viruses and worms,
this method should only be used with complimentary security measures
to prevent bogus subscriptions. Contact the Dundee.net Help Desk
for more information on how to secure these types of transactions.
Is
it possible not to send any feedback to the user after he has been
subscribed or unsubscribed using the email based administration?
If not, is it possible to customize every single word of the confirmation
and other feedback emails?
No. The system
will always send feedback messages. However, you can customize every
single word of these messages (confirm requests, hello message,
goodbye messages, et al) except for messages sent upon a subscription
request (or unsub request) where the subscriber is already a member
or already unsubscribed. Those particular messages are canned and
not changeable by anyone.
Is
it possible for the Newsletter administrator to change the user
email and other options using email based administration?
Yes.
How
many email messages can I schedule in advance. For example, if I
need to prepare 10 weeks worth of messages (10 separate messages),
can I do them in advance and just indicate for each message the
date and time to be sent?
Yes, you can
schedule them for future mailings, and there is no limitation on
the number of email messages you can schedule in advance.
Do
you provide an API so that I can integrate it with my software?
We support SOAP
API. You can access and manipulate the database tables using SOAP.
(Simple Object Access Protocol). The API can be invoked from any
language with SOAP support, including:
.NET
Perl
Java
Php
Tcl
DELIVERY QUESTIONS
How
does Dundee Internet make sure my emails get delivered?
Dundee Internet
has excellent long term on-going relationships with many of the
worldwide primary ISPs and blacklist administrators. We monitor
list traffic 24/7 for any potential delivery issue, working around
the clock to ensure the best email delivery possible.
We proactively
validate new customer lists. We review new lists for common signs
of problematic issues, i.e., indications of harvesting, etc. If
a problem is discovered the entire list is rejected.
We require all
subscribers to be opt-in. All new customers must have online resources
for email list member sign up. Additionally all customers are required
to have a working website and email.
We verify all
DNS including checking the validity of the contact records, verify
mail is RFC compliant, weed out bad addresses (for example immediately
removes errors of type 550 (user unknown), we do not allow open
relays and limit connections by IP address, avoiding overload with
other mail servers.
How
are rejected emails handled? When is an email address considered
to be inactive?
We will try to send a message 6 times—one initial send and
five retries over a 48 hour period. If a mail server reports that
an address is permanently non-deliverable, we will only attempt
to deliver to it once for that mailing. This kind of bounce is a
permanent failure. A message that is undeliverable for other reasons
(e.g., mailbox is full or mail server does not respond) is a transient
failure. If an address is undeliverable for the initial send and
all the retries, it is considered to have bounced once.
Even if a mail
server initially accepts the message and later determines that the
user does not exist, we will be able to record that address as having
bounced. In this situation, the receiving mail server will reply
to the Lyris ListManager™ server with error mail. This error mail
will go to the bounce email address and will contain the user’s
unique member ID number, so ListManager™ will be able to track it
back to the particular address unable to accept mail. This kind
of bounce will not appear in delivery reports.
How fast is your email delivery?
We can mail up to
500,000 messages an hour.
What
software do you use for this service and why?
We use the latest
in list technology, Lyris™ Technologies’ Lyris ListManager™, a high-performance list server for opt-in
email marketing campaigns, email announcement lists, newsletters,
and online discussion groups.
We support all
message types, including text, HTML, multipart MIME, and AOL formats,
as well as international (double-byte) characters. You can personalize
your messages with wizards, for inserting mail merge tags and conditional
content. And it's easy to archive and reuse previously sent content.
You can target your most relevant customers with the segment builder,
selecting by customer demographics, behavior, or any other fields
in your database. You can use SQL queries to trigger automated messages
when customer data changes.
Dundee Internet
Services was Lyris™ Technologies first customer going back to January
1997 and ListManager v1.0. Because of our involvement with Lyris
ListManager™ over the years we can legitimately claim to be the most
experienced commercial ListManager operator on the planet…pre-dating even Lyris™ Technologies
own list hosting business. We currently have, and have always had,
the largest single installation of Lyris™ ListManager.
We have more experience running large lists on Lyris ListManager™
than anyone else…period.
I’ve heard that
DKIM (DomainKeys Indentified Mail) improves
email campaign performance. What is DKIM and
will using it improve my results?
DKIM is a technology that protects against
message tampering and protects against address
identity theft by allowing a mail server to sign
it’s outgoing mail using public key encryption
(Digital Signature) in the message header. With
DKIM the sent email(s) is identified and can be
traced back to a specific domain for
authentication.
DKIM will improve email campaign performance by
helping you build your online reputation and
maintain trust with Internet Service Providers.
DKIM authentication is a standard feature of
Lyris ListManager™. DKIM benefits include email
authentication advancements without engaging the
support of your IT department.
What is A/B Split testing and do I
need it?
It
is a tool used to create targeted email
campaigns that ensure the best results. A/B
Split testing allows
you to analyze and estimate the results of an
email campaign by emailing the right email
message
at the right time to your audience - the message
that will yield the highest results; i.e. opens
and clickthroughs.
Use A/B testing to evaluate your marketing
campaigns and to benefit from this analysis by
discovering your readership responses base
on several factors including the best day to
send your messages, the time of day and the best
subject line wording.
Lyris ListManger™ with built in advanced A/B
split testing capabilities offers an easy to
use, wizard driven
interface that goes beyond other providers A/B
splits as List Manager allows users to test up
to ten different
versions of their message. Users can test
different subject line, content, or offers to
determine the most effective version of their
message.
The features of Lyris ListManager™ A/B
Split-Testing include:
--Randomly generated test segments
--Concurrent sending of test email
--Comparative reporting on a variety of such as
subscribes, unsubscribes, opens, clickthroughs,
and purchases
--Easy to use, wizard-driven functionality for
creating and running your tests
Want
to know more?
Sign up for a demo today!
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